NP. I have Rich Media experience and I am Doubleclick Studio certified so I assumed that all HTML5 banners were going to need to run through Doubleclick Studio simply because there were multiple files involved.
We have had Doubleclick nudging us along to prepare, or I would have not known that HTML5 banners can just be uploaded to DCM. That and my first Edge published banner uploaded to DCM reported no clickTag because it was using enabler.js and exit.
DCM uses var = clickTag
DCRM refers to click throughs as exits and requires enabler.js and upload to Doubleclick studio.
DC is not even aware that they don't have an Edge build guide for DCM because they assumed the 300x250 templae was not Rich Media. If it uses enabler.js it only plays nice with studio.
if it references clickTag it oly plays nice with DCM
To keep my creatives straight I am calling my button layer exit if it is Rich Media for DCRM, and clickTag if it is for DCM.